Digital Marketing Portfolio

I’m a freelance digital marketer based in Malappuram, Kerala, passionate about helping brands grow through tailored, performance-driven strategies. With a strong foundation in SEO, content, paid media, and branding, I’ve worked with both local and international clients to bring real, measurable growth to their online presence.

My journey began with a love for writing and evolved into a full-fledged career in digital marketing. I earned my spot in the prestigious Clear My Course Advanced Digital Marketing Program by topping their scholarship exam — a proud milestone that shaped my professional path.

What I Bring to the Table

As a freelance digital marketer, I offer full-stack services rooted in creativity, strategy, and measurable results:

SEO: On-page, technical, local SEO, and ethical link building.
Content Marketing: Blog writing, website content, persuasive ad copy, and storytelling.
Paid Ads: Facebook/Instagram Ads, Google Search and Display Ads, LinkedIn campaigns.
Social Media Marketing: Engaging content strategies for YouTube, Instagram, Facebook, LinkedIn & Twitter.
Website & Branding: WordPress websites tailored for performance, UX, and SEO.

I also leverage AI tools, analytics platforms, and marketing automation to enhance results, track performance, and deliver measurable growth efficiently.

Real Brands, Real Results

During my time at TechWyse Internet Marketing — a Toronto-based digital agency — I had the opportunity to contribute to several high-profile client projects. Some of the brands I’ve worked with include:

From crafting SEO-friendly blogs and website content to executing backlink campaigns, outreach, and branding strategies, I’ve played a hands-on role in helping these businesses increase online visibility, build trust, and drive measurable results.

Every project taught me the importance of understanding each client’s unique goals and tailoring strategies accordingly. I believe there’s no one-size-fits-all solution in digital marketing — every campaign requires research, planning, and ongoing optimization.

How I Approach Projects

Understanding Your Goals: Every campaign starts with a conversation to identify objectives, challenges, and target audiences.
Research & Strategy: I conduct competitor analysis, keyword research, and audience insights to craft a strategy tailored to your business.
Execution & Creativity: From writing blogs to designing ad campaigns, I bring ideas to life with creativity and precision.
Analysis & Optimization: I monitor performance, measure KPIs, and make data-driven adjustments to maximize results.
Reporting & Transparency: You get clear updates on what’s working, what’s improving, and the next steps for growth.

This approach ensures clients don’t just get campaigns — they get a roadmap to growth.

Certifications & Tools

I’ve earned certifications from platforms like:

Google Analytics & Google Ads
Meta (Facebook) Blueprint
HubSpot Inbound & Content Marketing
Ahrefs SEO Certification
Dub.ai Online Marketing Program
Coursera’s Digital Marketing Specialization
AI Masterclass by Dhruv Rathee Academy

I’m comfortable using tools like Ahrefs, SEMrush, Google Search Console, Notion, Canva, WordPress, ChatGPT, and others — combining modern tech with human creativity.

Why Work With Me

As a freelance digital marketer, I bring personalized, hands-on attention that larger agencies often can’t provide. I focus on creating long-term value, not just temporary wins. My clients choose me because I:

- Understand the business challenges of small and medium enterprises
- Combine creativity, strategy, and analytics for measurable results
- Keep communication transparent and actionable
- Stay updated with the latest trends, tools, and AI innovations

Bonus: How You Can Get These Certifications Too (For Future Marketers..)

If you’re curious about growing as a freelance digital marketer, here’s a peek into where I earned my certifications and how you can get them to:

These certifications didn’t just give me badges — they gave me practical skills, confidence, and strategies I could apply directly to real projects. The best part? You can do it too! By taking these courses, practicing what you learn, and experimenting with your own projects, you can build the same knowledge and credibility to kickstart your freelance digital marketing journey.

So, here’s my bonus tip: start small, stay consistent, and focus on learning skills you can actually use. Every course you complete is a step closer to becoming a skilled freelance digital marketer, just like I did.

If you’re wondering where to start, here’s a quick guide to the platforms I used:

Google Analytics & Google Ads – available on Google Skillshop, free and self-paced. Learn how to track website performance and run effective ad campaigns.
Meta (Facebook) Blueprint – free courses at Meta Blueprint for mastering social media ads and audience targeting.
HubSpot Inbound & Content Marketing – through HubSpot Academy, learn content strategy, lead generation, and inbound marketing.
Ahrefs SEO Certification – on Ahrefs Academy, dive deep into SEO, keyword research, and backlink strategies.
Coursera Digital Marketing Specialization – courses on Coursera let you learn everything from SEO to social media marketing; some are free to audit.
Dub.ai Online Marketing Program & AI Masterclass by Dhruv Rathee Academy – explore AI-powered marketing strategies and tools to make campaigns smarter and faster.

The key is to pick one course, complete it, and apply it immediately to your own projects — your website, social media, or a small experiment. Each course builds not just knowledge but confidence to take on real client projects. Over time, stacking these certifications will give you credibility and practical skills to thrive as a freelance digital marketer.

“Remember, it’s not about collecting badges — it’s about learning, experimenting, and growing your expertise. Start small, stay consistent, and let your curiosity guide your journey — just like I did”.